Recency Effect

Especially with todays economic situation, organizations and companies are looking for ways to save money on their expenses. A common concern amongst employees is remaining employed. One particular field that is often subject to scrutiny is the AD/PR/Marketing employees because it is usually hard to tell what workers in this field have accomplished. In this article,

http://www.entrepreneur.com/magazine/entrepreneur/2009/october/203372.html

this issue is directly discussed. Though this brief article directly refers to AD/PR companies that hire out services, I view this as something that any AD/PR employee hired directly by a company can follow to ensure that they demon straight their merit and worth t the company. Basically these tips can help to encourage companies that the use of Ad/PR/ Marketing resources continues to benefit the business.